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The trusted advisors to the trusted advisors?

Writer: Stefan GrafeStefan Grafe

Updated: Feb 1, 2024

Are your BDs and marketers truly the trusted sidekicks your partners need?  

Despite everyone agreeing that trust is a solid 10/10, it's surprising how little time is actually spent on building it.

 

TrustLogic® is well-liked by global leaders, Partners, and Marketers as a method to close that gap. Why? Because it simplifies trust in a way that just makes sense. Imagine your business developers and marketers becoming the go-to experts in trust, strengthening bonds with partners and turbocharging trust-building. 

 

Meet TrustLogic® and its 'Six Buckets of Trust' – a logical, common language around trust that your teams can effortlessly understand, fill, and integrate into their plans. Partners catch on quickly, aligning with support teams using the concept of trust buckets. 

 

Now, picture a partner identifying a need to boost Development Trust with Example Corp's board. They turn to your BD and marketing teams for solutions, and voila! Specific proposals, perfectly aligned with the 'Development Trust Bucket.' 

But here's where the magic truly kicks in – envision your BDs and marketers armed with an extensive library of trust drivers across all levels of your firm. Most clients don't tap into 95% of their available trust equity. This repository becomes a game-changer, instantly helping partners build more of the right kind of trust. 

 

Quick question: If someone asked you right now, 'How do you build trust, and how do you help me build trust?' Could you give a snappy answer? TrustLogic® can – and we'll show you in just three minutes. 

 

Stefan Grafe explaining the TrustLogic


 
 
 

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